In Defense of the Geekmobile

by Geek Squad Agent on ‎12-13-2010 02:56 PM (6,529 Views)

(See article here)


As you may know, the Geekmobile is the vehicle of choice for thousands of Geek Squad Agents around the world.  While we have nothing but respect for the Prius, a car that integrates many of the most sought-after tech features available in modern autos (much to the satisfaction of geeks), it has never been used as a true Geekmobile.


Geekmobiles come in many varieties, but the most common is the Volkswagen New Beetle.  Other variations include Smart Cars, golf carts, and even the original Geekmobile, a 1958 Simca Aronde Elysee.  We even have an electric Geekmobile, the Mitsubishi i MiEV.  You can see several pictures of our Geekmobiles taken by agents on our recently launched Facebook page at in our Photo Albums.


Finally, and perhaps most importantly, we would like to address a topic near and dear to us.  The word “geek” changed drastically when Geek Squad launched in 1994, and we may have forgotten to CC this CEO on that particular memo.  What used to often be thought of as a synonym for “nerd” has developed into a title of pride amongst those who are deeply interested and educated in a particular subject.  Wine geeks, for example, could tell you what goes best with your favorite pasta.  Music geeks, on the other hand, can often suggest an obscure title from your favorite band that even you have never heard.


Let us not forget car geeks, who can recite from memory the gear ratio, torque and horsepower of the latest sports car, but also the MPG performance of the latest hybrid.  This type of geek follows the public statements of automakers to determine who is on the cutting edge and who may not be seeing that the future is now.

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