Went to Lake Geneva store this afternoon with my wife to purchase unlocked s20+. There was one person in cell phones and it seemed their transaction was not going smoothly. There were 2 other people waiting in line. I just wanted to purchase the 900 dollar unlocked phone and activate it to my service at home. I went up front to ask for help and was told only a phone person could sell me the phone. I was very frustrated not understanding why I couldn't just buy an unlocked phone. Since nobody could help we left and ordered it on Amazon for same price and it will be here tomorrow. If this is true best buy should try to have more people that can deal with cell phones. I was frustrated because everywhere I walk in the store someone is asking me if I need help until I actually do need help then no one can help. Chalk this one up as another loss to amazon. Sorry.