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I am only writing this because I care about stores.
It is a real plus for shoppers to window shop at your expense. I do not know how you can keep your doors open.
Why not charge a membership fee to "window shop" and refund it as things are purchased?
Maybe charge a $20 annual fee to come in-- like REI., and give people twice the fee back when they buy. There are lots of schemes for this. I went to REI and go a $10 discount, and had not bought for over a year. Will I be back there to buy? Yes.
Why not let customers shop online while IN the store, and give a 2% discount or something-- for the gasoline expense or whatever.
Why not provide some services at a reasonable expense, or live mini-classes on how to use APPS, or to be more efficient, or fixing wi-fii problems at home, or comparing cable TV providers- saving people time and money?
I do not go often to Best Buy because I feel treated like crap-- a second class citizen -- when waiting in the check-out line. Who wants to feel like a watched criminal? I guess I do not go shopping much anymore anyway because of this. (Now you have what you deserve, perhaps.)
I KEA sells FOOD. It is FUN to go there, usually.
I hope you survive, but as long as those creepy check-out lines are there, I probably will not be back.
Did any human read this? please reply.
Although I like the new gamers club unlocked program there were several perks sacrificed that used to make me get games day 1. I was able to become RZ silver based on mainly gaming deals but with the loss of the consistant $10(500 RZ points) pre-order bonuses & $10 RZ for every $150 spent on gaming I've done less & less of purchasing day 1. I know in order for these deals to continue there has to be a better give & take for BB to remain profittable so my suggestion is to offer a 3rd gamers club option that can be achieved/earned in more than 1 way.
If you were to buy 1 $60 release week game per month you'd spend $720 per year which is a large chunk of money to invest in games.
A-So say if you spend $1000 on games/accessories in 1 yr you would become GCU silver & a new set of benefits would be available.
B-Another way to become GCU silver would be participate in 12 pre-determined GCU/GCU Silver deals in 1 yr that would also warrant an upgrade since you would be supporting the program throughout the year.
C-The final way to earn GCU silver status would be to participate in 2 five for $100 deals in 1 yr with 1 major adjustment. We should be able to select the 10 games thoughout the year instead of just a list of 15. Several top notch titles would be excluded based on suits instead of customer demand which happens quite often(remember Batman Arkham Asylum was an underdog smash hit that lead to AC being blockbuster). The 5 for $100 was very very sound but the process(pre-order, issuing of $100) needed upgrades.
Editince the current GCU can be purchased then GCU Silver status should also be allowed but since the benefits are very generous the GCU Silver should be $30 per yr if not earned through the means above. Offer both GCU & GCU Silver for $40 so more people would do this vs paying $15 for GCU & another $30 for GCU SIlver.
Some perks I would like to see would include
1-A coupon book for GCU silver members
2-Special "sponsored" editions of the @gamer mag with coupons that would be directly tied to specific AAA titles.
3-Emailed deals just for CU silver members
4-An additional 10% off ALL gaming products & the ones that can be discounted should net either an instant BB giftcard or RZ points equal to the 10%. This 10% should stack with the current GCU 10% as you would've paid $15 for the 1st & earned the Silver status through above measures.
I know there's more perks that I missing hopefully other gamers can contribute.
After watching/partaking in the event which is the UMF(www.ultramusicfestival.com), hosted in Miami, Florida, I had a bit of an realization of what an great chance this could be for Best Buy.
Goal : Prove/show to Best Buy that helping host and/or sponsor the UMF would be very beneficial to a targeted customer base, and would be a great opportunity for advertising and cross brand sponsorships.
1) The UMF event last year drew over 100,000 fans, for the three day event, and this year, had over 35000 viewers streaming it live on YouTube. This vast number of people also would represent a wide, yet targetable demographic. This would create a huge marketing opportunity, and with Best Buy's support, possibly even make the event larger than it is, and bring more awareness and advertising potential to the online arena during streaming.
2) The DJ's. The UMF attracts the largest names in electronica. Most notables include Armin Van Buuren, Bass Nectar, Justice, Fat Boy Slim, Skrillex, and the list goes on. Again the possibility of cross brand sponsorships and partnerships would be huge. This could include marketing possibly including the UMF logo for Best Buy.
3) Actual brand/logo usage. The UMF, and most electronica culture is about brands, logos, and recognition of such. Best Buy would have the ability to bring the UMF to a more center stage, and likewise, be able to bring the Best Buy logo to over a hundred thousand people through out the event. This would give Best Buy ample, and a great advantage, in that so far, no other retailer direct consumer retailer has taken part or put their name on the event, giving Best Buy quite an opportunity to stand out from other retailers.
4) Promotion of products. Best Buy carries a wide variety of DJ equipment already, meaning this sponsorship could easily slide into current marketing campaigns. I would hope that most of the DJ companies would be quite ready and willing to help with this, since this would be an direct marketing opportunity to their demographic.
Summation : Best Buy sponsorship of the UMF would be a great advertising tool, social media opportunity, and a very energetic way to promote brands that Best Buy carries, and it's image.
Since its launch in 2008, the Best Buy Community has had a mobile version. Currently, many people are increasingly using mobile apps; however, there aren't really any good tech support apps. Launch a mobile app for customers, employees and superusers who are on the go and want to participate in the Community.
I work with several people who have various disabilities and need adapted equipment to be able to use technology. Additionally, my wife has a disability and has trouble using a standard keyboard and mouse. Right now, the only way to find adapted equipment is to go on line and search, or be in contact with an occupational therapist or disabilty services provider. There are lots of people for whom a non-standard mouse or keyboard or some other minor adaptation would make their technology experience much easier or enjoyable, but who don't know where to go to find the right stuff.
I think that adaptable or ergonomic equipment needs to go mainstream instead of having to be a medical issue. I think Best Buy could be a leader in supplying that market by having products in-store that people could get hands-on rather than having to look at pictures and descriptions on a browser. I don't think it would take a lot of floor space to have an area for accessibility, and would certainly benefit a lot of people, who don't want to be branded disabled, but have a need for equipment that isn't the standard off-the-shelf stuff.
When shopping online, the "Narrow your Search" options force shoppers to pigeon-hole themselves into small searches.
If there were checkboxes instead... we could pick RANGES of options, like $101-200 ...and... $201 to 300; OR we could pick specific vendors, like HTC and Samsung (and leave out Blackberry).
Most of the time, I want to shop for a price range which is nowhere near the selections offered... like I might want 'under $500' but all you offer is 0-99, or 100-199, or 200-299, or 300-399, or 400-499, etc., etc. I don't want to have to do multiple searchers in each pigeon-hole so that I can see them all.
Oftentimes, I want to OMIT a vendor... like all smartphones EXCEPT Blackberry... instead, I'd have to search EACH vendor... SO I DON'T EVEN PICK ANY.
And not just price and vendor... but checkbox ALL the 'narrow' options... because I might want either an i5 or an i7 CPU, but not an i3... so I have to do two searches.
Aggravating.... so I just don't. So you lose a sale.
FourSquare is an online community which allows users to posts tips on individual store pages. Differentiate the Best Buy brand by giving weekly tips to the FourSquare community that proactively addresses questions about hot products, i. e,. announce new firmware updates for Blu-ray players. Also, encourge Blueshirt and Geek Squad participation within the FourSquare community by asking them to post a weekly tips when they check-in.
I've noticed that on our website, we have all animated movies listed under the anime category. Have had a couple customers in my store that have commented as well on this. It would be wonderful if this category could be "split" into two separate categories. One for "Anime" (Asian animation), and the other for "Animation/Cartoons" (Western animation).
It's incredibly hard to actually browse through the anime selection on our website due to that fact that the majority of anime movies and/or series don't list the most basic of information such as rating, publisher, amount of episodes, language, and more. Have even tried to post some simple stuff like a synopsis and the languages on some of the series that I've seen, but the reviews don't always get posted as well.
Thoughts and feedback?
It would be helpful for customers, and potentially more profitable for Best Buy, if you could add a link to your website for previously purchased items. This link would be for purchases that have a potential for upgrades or optional accessories. It would be useful for items such as computers, appliances or electronics especially. The link would allow the customer to keep track of major purchases and to quickly see all optional items for sale related to that item. For example, if I buy a computer I could go to the link and have the option of purchasing upgrades items such as memory, harddrives, carrying cases to protect the computer, etc. It could include expiration and history info of the purchased warranties (Geek Squad) and renewal options.
Best Buy currently does not have a wedding gift registry. The wedding industry is over a 40 billion dollar industry and Best Buy does not offer a registry for new couples. I am getting married in June 2012 and like most couples my fiance and I already have all kitchen ware and etc that couples use to register for at one point in time. Plus gift registry is for stuff that couples want that they typically can't afford or wouldn't normally purchase. Plus this is a way to tap into the woman market as they are the ones that determine where to register. If Best Buy did offer this, I would have registered. It would be nice to be able to create a registry online where couples can add things that they would want/need and also offer purchase of online gift cards as well for couples if they don't want to purchase something on the registry. This would really tap into a new market because Best Buy offers home appliances and much more (women love) and electronics for men. It's the best of both worlds. Plus let's be honest registries are all wants and what Best Buy offers is wants not needs. I would love a new television or washer and dryer for my wedding. I can buy dishes and sheets on my own...
I've noticed that there's been a large focus on used games & there's been several @gamer coupons for used games that have resulted in good deals. But the problem for many is that their local stores don't have a large selection of used games which makes the coupons "useless". Also, when there's deals like buy 2 get 1 free on all used games or buy any used game $30 or more get a free Unlocked membership these are also not enticing if there's little to no game to buy. BestBuy is new to the used game market but if your gonna compete with Gamestop in their backyard you gotta provide the same services.
Because of the amount of deals BestBuy has had it can be very difficult to keep up thus I always check CAG(CheapA$$Gamer.com) to see what's going on. I'm a very active member there as I am also active on the BestBuy forums page & I think this would benefit all those involved. So it's a "WIN WIN WIN"
Because the deals are far more visible than just the weekly ad thus more sales more $
Errors/mistakes that occur can be correctly quickly & that will cut down on the number of angry customers that miss a deal
With more sales & more $ generated BestBuy can provide more deals & promotions based off the larger sales base
More site traffic, more visibility
Even though the site is for gamers there's also a section for movies & other electronics
Less errors/mistakes to avoid several trips to the store
Easy way to find all the deals in one spot
The CAG community can help with alerting stores that are out of stock & where items can be found
More site traffic, more visibility
More deal posters = more deals posted
More CAG's helped
The only "loser" is our wallets but hey those are the breaks.
Just take a look at the current March @Gamer thread with deals that include $10 for Batman Arkham City, $5 for Rage & $5 for Mass Effect 2
The CAG will also be speaking on a rep joining hopefully we can make this happen sooner than later. The 2011 fall deals from BestBuy were unbeatable & even I was overwhelmed trying to keep up, keep everyone updated & get in on some of the deals but that's where a Official rep comes in.
There have been/are other retailers that have reps. there & they have been rewarded with more sales.
Sound off below lets get a BestBuy rep to CAG in time for the 2012 fall gaming blitz
Bluetooth availability in car stereos is very important these days, allowing for streaming music from smartphones as well as hands free phone calls. Yet it is very difficult to determine what car stereos being sold by Best Buy support Bluetooth. An option to be able to filter for this would be extremely helpful.
I am sure that everyone at one point has had to wait in a long line to order or return something. They need to set up a number or ticket system like they use whn getting your car tag. Instead of having to stand and wait in line they have a number system, where you take a number when you come in and the nwxt available representative will help you when your number comes up. It allow people to sit down and relax instead of having to wait in line and there you are not carrying a large piece of electronic equipment. You should be able to tag your product with a number that correcsponds to a number that you get. You drop off you item in a holding area and have to show your number if you want to leave early to prevent it from being taken. There could be several cheap LED screens around the store with the next number up and/or they would announce the next two numbers on the overhead speakers, that way there is always at least one person in line. Instead of speanding 45 minutes in line someone could browse around the store and would possibly buy more items instead of standing in a line for what seems like forever and just keep looking at how much time they are wasting. Not having to carry around an item(s) would be nice.
Copied from my post on Bestbuy's Facebook Wall:
The ability to sort products by average customer review star ratings on your website would be beneficial. Currently, best buy customers are able to sort products by "best selling" products, but that doesn't necessarily mean that the large quantity of individuals that purchased these items were thrilled with their purchased goods.
Thanks for the great feedback on how we could improve our BestBuy.com site and make it easier to use. I often check out the reviews myself when making purchases. I will be happy to forward on your suggestions for review to see if this may be implemented in the future.
If you'd like we also gather ideas like yours through our IdeaX forum at http://bbyurl.us/IX, if you'd like to share this there as well. There other customers can view ideas that have been posted, share comments on them, and Kudo ones they like the best.
At least print about them on the reciepts! Store #364 don't have a clue about them and I'm sure the other stores follow suit. I thought companies were supposed to know all about the inner workings of their companies but some do not?
I hope I'm making sense, perhaps integrate the forums experience into part of their training and make them aware that these forums exist and what their purpose is.