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Release Day Delivery (similar to what Amazon offers with Prime) should be a perk of Gamers Club Unlocked membership. I understand you want to drive foot traffic, but offering only slow or expensive shipping is a poor way to drive store foot traffic from a customer satisfaction perspective! Surely you must realize this. I'd be willing to pay even more for GCU if it included guaranteed Release Day home delivery.
Pre-orders are currently a pain, and there are several things that could be done to make them better.
1. Set a pricing policy for pre-orders. Something like "you'll pay the lowest price from when you place the pre-order to when it ships". Then make the changes on BestBuy.com's back end to make the policy work reliably.
2. Under an account's Orders page, add an 'Open Orders' or 'Pre-orders' filter, so we can easily find and manage all our open pre-orders.
3. Adjust the Price Match policy. Currently, we can only PM when placing an order. For a pre-order, this means we're expected to cancel the existing order and place a new order with the PM in place. Make it easier for orders that haven't shipped yet to be PMed.
I noticed on the website that 1000s of items have free 2-day shipping. why not offer your elite and elite plus members better discounts and offers throughout the holiday season such as free overnight shipping. perks should be different than that of offering standard customers the same perks as your high spending customers. high spending customers deserve better perks than whats offered to the general public.
maybe send a survey out to elite plus members to what major perk they'd like to see and other seasonal benefits.
I know that MyBestBuy rewards has gone digital now, but please please please let people go online or on the app and request a physical card. Maybe if you're an elite or eliteplus member even have a special one that thanks you and reminds you that you have a 45 day return policy. Why? I use it all the time (I'm an employee) and we have frequent flyers that I have to ask their phone number every time or they still have their old card and will never give it up. It takes the "do you have a rewards account with us?" Question out of a lot of my transactions if the customer is familiar with Best Buy. Enrolling customers with physical cards in store would slow the transactions down for sure, but if customers (and/or employees) want physical cards, I believe there should be an option. A Best buy employee told me that you can request a physical card online and I know I'm not the only person that was told that. I now know that this is not the case, if it ever was. Give us the option, please. If you could tie orders into that, that would also expedite the pick-up process (ID check would come with that of course and that may cause problems). Please consider, and make sure people can see these forum posts. I know that employees get asked for their phone number as well for transactions, and it would make it much easier on us, it would make the customers that want one satisfied and would expedite transactions for those that frequent Best Buy, thanks.
Simply put, I'd like to see a return of the surveys and activities on Best Buy's Facebook page that paid out RZ/MyBB points for doing them.
They were another way that one could earn RZ/MyBB certificates and stay connected to Best Buy and any sales/promotions that you guys had going on.
The premise is simple, design GCU around the strengths of your program for each phase of GCU including new & used game purchases.
In principal, you would sell a new game & get the same game traded back in while the demand is high for it. And then sell it again used with a higher profit margin on the back end.
Basic example for a non GCU customer
1- They pay $60 on day 1
2- They trade the game in w/i 30 day of it`s release
Basic example for a GCU customer
1- They pay $48 on day 1
2- They trade the game in w/i 30 days of it`s release
This is how you defeat Gamestop
To get any of these benefits the new game had to be pre-ordered at BB
1- Guaranteed at least $30 minimun trade in value w/i 30 days of release
2- $5 bonus added to select trades on new games purchased w/i 30 days of release
3- 10% GCU trade in bump increases to 20% new games purchased w/i 30 days of release
Being able to secure this trade in cycle will allow you to truly strengthen GC.
Picking up items takes too long mostly because of the long pick up code you assign.
I want to see the email confirmation come with a QR Code, or something, that can easily be scanned at the register instead of the associate trying to read the long random Order # from the phone while also keeping it lit bright enough.
Think of the possibilties of this. Your store can use it to identify the picked order and even the box its in.
Also how about when scanned, can tell the customer the realtime status of the order (because your emails 1/3 of the time end up in my spam).
I used store pickup at least twice a month and this is the only part that I hate about the process and I don't want to waste paper and ink printing the email.
I can't tell you how many times I've found out about a specail edition release only AFTER it's sold out. The most recent is the Destiny Ghost Edition. How about an alert for GCU members that not only tells you when new games are announced but also as soon as Special Edition versions are available? As far as I know, no one else is doing this.
This is a filter that allows you to see items that have been recently added to BestBuy.com (not the same as release date) so you can see what new products have been added to the website.
This would be a simple implementation as the framework is already there and there is already a simular filter exists for pre-orderable items.
The filter would use data assumed to be already in the item database and can have a 7 day, 30 day, and/or 90 day checkbox option or an order-sort based on when it was added.
I personally would love a feature like this because I like to pre-order games and keep my technology new and such a filter will save me hours of research and searching manually through the website for products.
Vote Me Up!
A rewards program that is actually worth something. The rewards expire in like 60 days. I just had a $60 rewards certificate expire. It's crazy. Most rewards programs I have don't have an expiration period of less than a year. It makes me not want the credit card and not want to shop at Best Buy. Anything Ican get at Best Buy can be bought for the same price or cheaper on amazon. So, it would be nice to at least have a rewards program that made me want to shop at Best Buy. It actually is more frustrating than not having a rewards program at all. Most things I purchase there are larger ticket items, so what is the point of getting a $10 rewards certificate that expires in 60 days? Maybe that's part of why Amazon's stock was at $171 5 years ago and now is at $596 and Best Buy's went from $34 to $27 over the same period.
I noticed that during the holidays Best Buy carried gift bags with stuffing paper and I think that with all the upcoming graduations, Mother's Day and Father's Day gifts that are going to be purchased it is a huge miss to not have these in-store anymore, as this would be the perfect compliment to most gift purchases and it would allow people to truly have a one-stop shop experience (not to mention not every BBY store has a place to purchase these kind of things in the immediate area).
Just to clarify - they don't have to say anything - the ones I remember seeing during the holidays were a Best Buy shade of blue and didn't have any branding or messaging on them but they had a to/from card attached to them and paper stuffing.
I understand that times and conditions change, but the recent changes to the Geek Squad Protection Plan for Mobile Phones is absurd. If the goal is to keep people from getting the plan you are on the right track.
I would like to see the plan returned to the way it was: $9.99 per month and no deductable. If this is not feasible, I would recommend at the most a $50 deductable.
The reasons for this is because I can pay the same monthly fee for insurance and pay a lower deductable through my phone carrier. Their plan also covers loss and theft which Geek Squad does not. I do not like dealing with my phone carrier. I have had nice experiences with Best Buy, but for such a higher cost, I will no longer get the Geek Squad Protection on my cell phones. I have purchased all of my families phones at Best Buy for the last 6 years specifically to get your protection plan.
Please Change the Mobile Phone Geek Squad Protection Plan so It is at least reasonably affordable.
Some of this surely isn't BB's fault but it still makes the company look bad when it can't be trusted to provide the promised pre-order incentive to customers. My suggestion would be for BB to secure as many exclsuinve steelbox packaging promos as possible & have the DLC codes sealed in them.
Because this method can be abused for codes that wouldn't equal sales it needs to be clearly printed on the steelbox packaging & the receipt that if the $5 pre-order can not be refunded if the steelbox is opened & the game itself will not be fully refunded if the sealed steelbox isn't also returned.
Also, you should try to score more impressive DLC like characters and/or levels not just costumes/weapons packs. They have more "value" & will have a much greater impact on increasing your total pre-orders.
If the idea of "My Rewards" is to reward customers for buying at Best Buy, how about accumulating 250 points then applying the discount to their next purchase instead of letting the discount expire. I'm the type of consumer that buys on an "As Needed" basis, so no matter what savings I'm going to achieve, I'm not going to rush to the store to take advantage of saving a whopping $15, $50 or $60 maybe. Most of your cashiers don't even understand or explain the program anyway. I know I've never had one explain it to me. I think most of us are smart enough to know that you're making the least amount of effort to offer us a discount. We have a 2 month window to take advantage of the savings C'mon.
I have purchased dozens of PC versions of games from Best Buy. However, since it was announced that Gamers Club is going away it seems only 1 in 10 or so new game releases are being carried by Best Buy.
Of the PC Games I am interested in that BB carries still buy from them. But I am finding more more I have to buy direct from the Game Client or publisher.
This is basically a way for BestBuy to provide positive reinforcement as customers spend their way to elite/elite plus status. Divide $3500 by 10 milestones each time a person passes one $350 milestone they get $10 in RZ pts along with a milestone marker. The markers can be combined with the My BestBuy wishlist/fulfillment promo since they`re both designed for the same thing brand loyalty and repeat customers.