Best Buy IdeaX

[#1]

Kind of surprised BestBuy doesn`t already sell their giftcards at amazon already. This would allow you to get more customers by taking money/sales directly from your primary online rival. By accepting amazon credit as payment for your giftcards you can see why this would extremely benefit you.

I`d also suggest promos where a customer would be rewarded for purchasing larger amounts of giftcard credit. A $10 bonus per $100, $25 per $250, $75 per $500, $100 per $750 and $125 per $1000. In theory, a person converting the larger amounts of credit would be interested in buying big tickets items which you would then have the chance to upsell warranties on.

[#2]

upon further review RZ points won`t be giving for the purchases made using the giftcards so RZ points should be given once the cards are purchased. Either that or design a variant giftcard that does issue rz points when used.

[#3]

Keep in mind that there are two parties involved when any vendor tries to establish a business relationship with a retailer. Our gift cards not being sold on this retailer's website might not be our decision.

[#4]

Understood I actually was surprised that they sold giftcards to other companies in which compete for sales like Target and Gamestop. If Amazon isn`t an option what about ebay? Any way which you can secure "sales" is a benefit. I also was stunned at the # of unclaimed(lost/forgotten) giftcards.

http://www.business.time.com/2012/01/09/billions-wasted-do-gift-cards-make-sense-when-so-many-go-unu...

http://www.giftcardgranny.com/statistics/

http://www.us.wsj.com/articles/BL-REB-15427

[#5]

You actually can't use Amazon credit to buy GCs.