It seems like new products are coming out every 6 months instead of every year or two years. With Senior Citizen customers (55+) coming into Best Buy's to tech illiterate customers, I think it would be wise to have Workshop classes like Apple and Windows at a basic level for free, storewide. As an entrepreneurship student and as a Best Buy employee, I know we have advanced classes ranging from $25-$70 at select stores.
My idea is to make this a run-off of Geek Squad by calling it Geek Ph.D. (Professors of Hardware Devices) With Ph.D. classes, customers can go from beginners (Freshman) to Ph.D.s with the more they learn from their professors (Geek Squad Intructors). I'm looking to finance, partner up, market and sell this idea to corporate, because I have called 10 stores that show they have workshops but never offer them to customers. I'm confident that the struggle is real when it comes to comprehending technology and I would like to see Best Buy do classes like:
DSLR training, Windows 10 or OSX training, Free 1-hour sessions that become paid full sessions, Cell phone/tablet training, and Connected Home Training.
We already have Windows, Samsung and Apple as store-within-a-store but ideally, I'd like to combine those vendors in segregations throughout stores. It's a win-win situation where the customers learn and Best Buy profits from new emerging technology. If anyone else has had this similar idea on this blog or would like to give some feedback, hit me up. Thanks!