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I started at BBY a little over a month ago in Gaming / Lifestyles. I feel we really need to step up on our gaming department. Maybe a little larger space, more advertising on our trade-in program and better price matching options. I'm really not looking forward to how we are going to squeeze PS4 and Xbox One into what space we have now.
We really need to get the word on the trade-in program out. I honestly never knew we had a trade-in program.
I feel gaming should be able to have more price matching options. Yes, some sites / stores that we already price match sell video games, but if we really want to bring in more customers, we need to price match Gamestop's accessories and used games prices. As has been said before, when you think of video games, BBY is not the first place that pops in someone's head, but we can change that! The biggest factor would be price match! We could even compete with Target's and Toys R Us's Buy 2 Get 1 free deals.
Any opinions, additions and/or amendments?
yes, reasons why? You can ship from the stores to local purchasers. The crowd that understands the hardware is already shopping at places that beat BB prices online whereas BB doesn't even carry half the market through marketplace carriers to begin with.
Put a few high end products in lock boxes if you have to but at least give me a local pickup option. While general gaming (console) isn't my thing I still prefer to buy my hardware for my PC from BB and recently those options have been disappearing too. You've got plenty of vertical space and these products don't have to be hard copy present in the aisles when you can pull a Toys-R-Us from the nineties and use tickets for inventory pulls on electronics.
BB needs to price match everything.. period. It's shortly coming to the point where I'll close my line of credit and take it somewhere else because I just can't get what I want here anymore.
Best buy has ADHD when it comes to initiatives like this. When they launched the Gaminig initiatives a few years ago, it was at the tapering end of the last console generation. The preorder process sucked, and console sales were generally down. It makes sense that the company could not figure out how to sustain a viable business to compete with GameStop at this point in time. Now that they have completely reversed course and scaled down the gaming business, we have new console launches. These new consoles will most certainly be the last to use physical media and benefit from the used game model as we know it today. Due to best buy's lack of committment to the business model for more than 2 years, they are in a situation to literally hand all the used game business to Gamestop. Has Best Buy remained committed, kept a dedicated gaming staff and dedicated trade-in desk, you would see gamers more loyal to best buy. the preorder system is much better, but still not on par with Gamestop. Best Buy is simply too large to make the decisions and moves it needs to make in the time-frame it needs to make them to return viability to gaming as a stand-alone department.
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