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Let me make sure I have this straight: There is already a very well-established protocol for processing mobile payments, but you guys want to do your own thing and expect us to go out of our way to fit your agenda. At least, that's what it looks like to me.
Here's the deal: I already have an app for mobile payments. It's lightning fast. I just enter my Google Wallet PIN number while I'm in line, and when I get to the checkout station, I simply tap my phone to the payment terminal. Within one second, the transaction is processed. Moreover, our iOS friends using Apple Pay are going to have this even easier.
So what we know is that the existing way of doing mobile payments is fast. All new Apple devices coming out support this technology. Moreover, almost all new Android phones for the past year have supported it as well.
Why, pray tell, should we use your proprietary system? What will the MCX app do that Google Wallet and Apple Pay can't?
Does anyone else want to see us implement Apple Pay in our stores? Remember to vote for an idea if you like it.
Yes, I think Apple Pay at Best Buy is a fantastic idea, but only if it can still be linked to a Best Buy Credit Card and therefore still obtain the same kind of perks I'd get if using the BB RZ Mastercard for example.
I don't think it's nescessary or cost effective to outfit all the stores with the means to do this. Apple should have just followed everyone else and made it compatible with paypass and what works now. iPhones finally have NFC and they danced around the issue for at least 2 yrs coming out with that air share deal. The new iPhones NFC can't even interact with current Android or Windows phones with NFC. What's the point!
@wswartzendruber there's something that Apple says that consistently hits home with me - it's not about being first, it's about being right. To that affect, consider the following:
Since 2011, mobile malware has grown aggressively; Google's Android has manifested 98-99% of this malware. And unlike a Windows computer, where you get these viruses out in the wild via the web, the malware for Android is right in the Google Play store showing up as apps. I can only imagine storing passwords or other personal information on a device like that. Infosecurity, found that 460 of the top 500 Android applications create a security or privacy risk when downloaded to Android devices (that's 92% for those doing the math).
Where Apple got it right is that by using Touch ID - the user is not having to input a pin or any other sort of information. This is HUGE. Android should really be investigating this, because God forbid you had a keylogger on your device, all of a sudden that PIN is useless.
It's also worth noting that I don't use Google on ANYTHING. They lost my trust and respect when they violated Safari privacy settings. Simply put, when you put your browser in "Private" mode, Google bypassed in attempt to deliver third party app cookies. They paid almost $40 million in lawsuits to states and fines by the FTC but it seriously makes me wonder what happens when you use the incognito mode on Google Chrome. A company that is okay with paying $40 million to bypass your user settings because they figure they more than make that up in the ad revenue they generate is troubling and I would never even consider the thought of giving them my banking information. Still not convinced, go see http://www.scroogled.com.
@DimitriGatsiopoulos To explain NFC vs. AirDrop better for you. You work at a business that provides you with free WiFi (or you can even say go to a school if you'd like). You have a presentation that you want to share with a peer but you're on the 3rd floor they're on the 1st. Using NFC you must travel down stairs and meet up and almost touch devices (hints the Near in the N-FC). Using AirDrop because you guys are on the same WiFi network from the 3rd floor, you can actually send the file from the comfort of your chair. That's the point. Sometimes companies sell us on things using clever TV ads but in practicality they don't make sense. The Samsung TV ads where they would touch the phones back to back immediately comes to mind and it wasn't until I actually got to play with a Windows Phone and an Android phone that this concept of NFC became clear and in some cases it can work a short distance aways like when I used the Lumia and the HTC they did not have to be in immediate proximity - actually up to a few feet away.
Also from a practicality standpoint, note that The maximum data transfer rate of NFC (424 kbit/s) is slower than that of Bluetooth V2.1 - for the non-technical people if you tried to transfer a 50MB presentation (which is being really conservative on file size), it would take you almost 18 minutes on NFC versus 44 seconds on a standard 10Mbps cable/dsl connection.
AirDrop because it uses WiFi is based on your WiFi speeds. In one experiment done, the speeds averaged 30-50Mbps and that was back in 2012 when iPhone still used Wireless 802.11ac. Given the new iPhones now support 802.11ac and iOS 8 and OS X Yosemite make it possible to AirDrop between computer/mobile device, it becomes even more of a relevant feature.
I shop at Best Buy now, but I can say that I will not be shopping at Best Buy in the future until they support NFC Payments with Apple Pay & Google Wallet. Here's a list of businesses who have had their credit card payment systems breached this year (these are only a few and only the big ones):
Target
Home Depot
Jimmy Johns
Staples
Kmart
Dairy Queen
Apple Pay and I believe Google Wallet use "tokenization" so that your credit card information never is passed to the retailer. It's a one-time use token so even if the bad guys breach the company, it does them no good because the credit card information is never shared.
If Best Buy gives a darn about their customers they will implement NFC based payment systems and I for one will not be doing business in the future with companies who don't have or aren't migrating to NFC based payments supporting Apple Pay & Google Wallet.
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We will now be supporting Apple Pay. Currently we support it via our app, and later this year it should launch in our stores.