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4K TV and Beyond!

by Senior Social Media Specialist Senior Social Media Specialist on ‎04-22-2013 10:41 AM - last edited on ‎04-23-2014 10:54 AM by Retired: Senior Social Media Specialist (3,751 Views)

Hey Everyone,


So it’s been a few months since I blogged about Sony’s new 84 inch 4K TV, and as you can imagine more 4K units are hitting the market. I mean really, who wouldn’t want a TV with four times the resolution of 1080p?65 inch 4K TV.jpg


If you somehow missed that blog I’ll give you a quick refresher of 4K display technology. As with any technology, its manufacturers try to improve it over time, and often times they succeed. 4K basically refers to the resolution of these TVs, which have four times the amount of pixels as a 1080p TV.


Whenever a technology, that plays such a large part in most of our lives, changes there is often a lot to learn. Hopefully Fred, one of our Exclusive Brand’s engineers, can provide some insights into this new world.


Impressive Image Detail:

One of the main reasons that everything around us in the physical world looks "real" is that everything has near infinite detail.  The closer you get to an object or place or a person, the more detail you see.  4K TV does that up to a distance of about a foot depending on the screen size.  No more visible pixels to make the image look like an imitation of the real thing.  It gets you one step closer to reality.  The larger displays (60" and larger) enhance this by providing a wider field of view and immersing the viewer in the image.


3D look without glasses:

The higher end 4K TVs will typically use panels with a wider color spectrum and deeper blacks.  This combined with the increased detail translates to more vivid textures and wider shades of colors that give the appearance of depth.  Images pop out in bright areas and go deep in darker areas making for a pleasing 3D-like effect that is comfortable on the eye.


4K Content everywhere:

Yes, we still need to wait for more 4K videos and programming to roll out, but in the meantime most folks have thousands of high quality still images from their various cameras at resolutions higher than 4K that they can use.   Family pictures and group photos come to life at 4K resolution.  Images look much more engaging, showing facial expressions and other detail.   Sites like Vimeo are starting to post high quality 4K videos that are quite stunning.  Studios already have the original movie content available at 4K or higher so it is just a matter of time.  Netflix has announced 4K streaming in their plans.  Sony and Red have announced media players for 4K content.  Much more is in the works.


Not all 4K TVs are created equal:

Just like existing HDTVs, 4K or UHD TVs will come in differing flavors and with different performance specifications.  Panels will all be 4K (3840x2160 or 4K x 2K) but will vary greatly in color depth, color saturation, frame rates etc.  In addition, to play back HD content, these TVs will use an up-converter (scaler), the quality of which can vary widely in their performance.  Also some TVs will not be able to display 4K content from all HDMI or USB ports.



While Best Buy/Magnolia started carrying Sony’s flagship 84 inch 4K/UHD TV back in January, we now are proud to further our selection of these TVs by adding Sony’s two new 4K TVs to our selection. We will now be selling their 65 inch 4K TV model XBR-65X900A, and their 55 inch 4K TV model XBR-55X900A. Obviously their not as big as the 84 inch model, but they are just as awesome. In fact if you ever get a chance to check any of these models out I would highly suggest it. Even if you’re not ready to purchase it yet the experience alone is worth it.


These TVs don’t just provide a 4K resolution display. In fact calling them TVs at all in many ways is not really accurate. They have a built in Magnetic Fluid Speakers, have three different ways to display your Android powered device directly onto their screens, can display your photos in a more life-like way than ever before, and you can control the TV using your smartphone or Tablet. These TVs are of course fully functional Smart TVs with built-in Wi-Fi, and in many ways is an all-in-one entertainment device.


I guess the only real concern I would have at this point is the lack of native 4K content, but Sony has released the 4K Media Player that comes pre-loaded with ten 4K movies; they have also announced that the 4K network video service will be coming soon, which will provide a library of 4K movies and TV shows.


To say I’m excited about these TVs is an understatement. Not to repeat myself but seeing really is believing, and if you’re in the market for a new TV you would be doing yourself a disservice by not at least checking these two TVs out.


Shop All 4K TVs at Best Buy >

on ‎04-30-2013 03:52 AM

I saw some 4k content at CES in 2010. My best guess is that it will still be at least 3 years before it hits main stream and becomes even remotely affordable to the average consumer.

by Valued Contributor
on ‎05-07-2013 08:08 PM

Look at a picture with 4 or 8 megapixels.... you have 4K content. Current 1080 images are just 2 megapixels.