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About the Author
  • I love techno-geekie toys. These days it seems that technology is a part of every moment of your life. From the alarm clock that wakes you up in the morning to the microwave that heats up your dinner, we are encased in a life full of electronic products. They make modern life possible. When I am not playing with or reading about the latest and greatest tech toys, I work at Best Buy. The company is a fun place to work and I experience its commitment to its values and philosophies. I do my best to live them everyday. I take great pride in working for a company that values innovation, ingenuity and supports its employees in a manner that allows them to unleash their unique talents and abilities.

DMA's Marketer of the Year

by Community Manager Community Manager on 10-30-2009 03:49 PM - last edited on 05-10-2010 04:27 PM

Each year at their Conference & Exhibition, the Direct Marketing Association awards companies or individuals for outstanding achievements in the multichannel direct marketing process.  We are pleased to announce that Best Buy has been named the 2009 Marketer of the Year!

 

The award praises Best Buy for our commitment to new ideas and for our focus on enhancing customers' enjoyment of technology which has been instrumental in making us a leader in the retail and marketing communities.

 

The award specifically called out our strength in the social media space, including the widely known Twelpforce.  In fact, several of our Twelpforce champions attended the event to be recognized.

 

Last year when I began helping Best Buy journey into the blogosphere, I never expected to grow those concepts into paradigm shift within the company.  So many local Best Buy stores and senior leaders have embraced the possibilities of social media.  It has been an exciting journey and I am glad to have played a part in it.  Having Best Buy's efforts in the social media realm be honored by the DMA is both humbling and inspiring.  Our Best Buy Communities team will continue to help Best Buy be successful by supporting our customers on our Best Buy Community forum as well as our many other social media engagements.

Comments
by -Ethan on 11-21-2009 06:10 AM

I just wanted to introduce myself and tell you what a GREAT idea it is to reach out to the community threw blogs. Its such a refreshing way to connect people who not only shop at BB for electronics and smart phones, but also to connect them to BB employees and to each other. We just recently joined the smartphone race and I've found I'm using my phone more than my PC! Its so weird cause I used to be on my laptop 24-7 and now it hardly gets used! Has anyone else experienced this as well? Thanks for the time and hope I can contribute in the BB community as an IT tech.  :smileyhappy: