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What do you do with that open box merchandise and used games that come in , in excess, simple. You open up a store called Best Buy Reboxed. Reboxed as in Best Buy tested , and quality assured products in a mini store environment thats friendly on the environment and on the wallet. It would also specialize in preowned games and other preowned merchandise such as music if allowed to sell.
Allow customers to create birthday wishlists and when their brthday month comes send them a standard set of promo coupons good for the month. And special email offers that can be used on items from their wishlist. A "hint" pack of offers should also be sent that way the birthday boy/girl can give it to someone who will buy them the item off their wishlist.
I need to know if there is a forum where I can share some revolutionary, paradigm shifting ideas, that if properly implemented, the products that Best Buy determines are the right ones, will with the proper approach for all practical purposes shut down that segment of Amazon sales that keeps Best Buy on edge.
The goal isn't to shut down Amazon but to determine what Products if handled properly will remove Amazon from that segment of the sales market. The ideas I have for the most part are primarily centered on a paradigm shift in what we used to call customer care and it is something that online sellers like Amazon are by their very nature stuck with the old model. I have a great deal of experience (practical) in this area that has to do with how Best Buy will re-create a whole new concept of genuinely "connecting" with the customer.
If Best Buy were to determine that this would be an approach to business that it wants to pursue, it would also mean that Best Buy will have to decide what products will fit this new model and the rest Amazon is free to have. Right up front we can all agree that Best Buy will not be selling Bathing Suits! And items that are peripheral to the bigger money making products that Best Buy must identify, Best Buy will then gone on to research these items that companies like Amazon will sell and can guide "Their Customer" to that link which will save them money; money Best Buy isn’t after.
So If you are interested Best Buy, I believe that survival will be a thing of the past an competition will not be an issue, for Best Buy alone, is the only "Store Standing" that can make this happen; shut down the Amazon's and therefore gone is the constant effort to continually redefine yourself primarily by reacting. Discovering what you know you can be the best at, with a determined passion to pursue that one thing that you know you can do better than anyone else as you create a connection with your customers will set you apart and Amazon will no longer be a foe to contend with.
I will stop hear and would be willing to share with Best Buy how this is all within your reach. It is exciting to think about it and I hope to interact with those that are serious about the bigger purpose, not just someone taking a few items here and there and trying to implement them without ownership of the necessary concepts, and without the needed and driving passion.
I live and worked in Taiwan, China, and Nepal for 17 years and when I watched the special on Best Buy- the Box store, and saw how you opened four stores in China and then explained away each one's failure by saying it was a good learning situation, I watched the show again and took notes and drafted a document as to why it was obvious from the beginning you were going to fail; Best Buy's response to that failure spelled a shrinking, not a growing group of loyal customers. I said to myself, had they simply called me and said, "This is what we are thinking of doing in China", I would have said you are going to fail if this is how you plan to proceed.
I hope to hear from someone that has the authority to not only entertain the strategies I will share, but also has the necessary connections to bring these ideas to those that are interest in a long over-due paradigm shift.
Thank you and know that my greatest motivation is to bring the customer and the company to a mutually beneficial place. I have had enough of quality stores having to close their doors as the Amazon's have, via massive "quantities" has appealed to customer greed offering prices that business’s cannot offer, and it is done at the expense of something each of those customers really values more.
How is that you guys are able to give discounts to you"re self's on TV's like Sony and LG not that much from Samsung That's what i heard .. and not any discount's to frequent customers i know best buy has a rule that they have to make a min of 5% profit but you guys are making crazy profit's on tv's that's the companies bread and butter in 2nd to appliances that type of savings should be given to frequent customers too because without us you guys don't have any business
I was once told that people came to Best Buy to find out about the Newest and Greatest gadgets. When I walk into a Best Buy store I walk into pretty much every other store. Best Buy has a chance right now to get back to their roots somewhat inexpensively by adding a tab to the Best Buy website that is dedicated to What's New. Whether its new tech or just new product with bigger and better features. Use this area to give those curious buyers an idea of what these new prodcuts can do for them. Lets get a Blue Shirt in every home with access to the internet!
Ok. As I was reading thru some of the ideas and coments on the forum I got inspired, and I come to this uniqe idea, I think the idea has great potential and its very uniqe, but weather its profitable, I am not sure.
What if, BBY creates a few showrooms (to start), that offers product that is very NEW, the product that is not available to buy just yet. I think the way to do this would be creating some sort of contract with TOP TECH coorporations, kinda what Blockbuster did with the the Movie buisness.
For example if BBY can sell the product one month earlier than everyone else, you see where I am going with this?????
Face it, we live in the age of entertainment. Everyone wants to be entertained; just look at the percentage of americans that get their news from The Daily Show. However, when I walk into my local BB store, it might as well be a warehouse. How about a BB branded entertainment channel on a large screen in the store...and streaming on the web site? I also liked the Coffee idea. More time in the store equates to more browsing, more interest, and more sales. Why should I go to a BB store instead of a web site? Because it's FUN. Get more FUN into the stores.
My idea is for BB to hire somone to specifically over see a departments specificaitons for the items in that department.
Here is my reasoning. In the middle of January I started my journey to buy a new powerful gaming laptop. I started off on BB online. Long story short it was very frustrating the lack of cohesivness in the specificaitons on various products and how many of them are missing specificatations. Especially for people like me who are looking for certain things.
For example when looking at gaming computers. Look at the MSI laptops that are priced at $1499 there are currenlty 3
select highlite the differences and it should highlight the features that are different. You will find some features which are identical, however they show up as different becuase the information was entered different. For one example look at the Networking. It is identical but entered different shows up as different.
My idea is for BB to have a person who's job it is to collect that data and make sure it is correct. That person should also make sure that all the fields are filled in. I think you could increase your sales rate for high end devices if you had more info.
I ended up seeing the brand and going to the manufacturers to find specific inforamtion on a number of BB machines because they did not have it.
Sorry if this is in the wrong board, but this is my idea.
First off, let me say I love the new layout of the "Connected Store" format. It feels much more open, clean, and easier to locate things; However, I think the big desk in the middle is really under-utilized. I asked an employee what it's for and they said "customer trainings" yet every time I've been in the store they're utilizing like 10% of the total area mind you this is a very big area. If its for training, why not have commericals or advertisements for training to really drive utilizing this space. From what the employee said, Best Buy wants you to know how to use your technology so they plan on offering free classes (similar to Lowes). There should be a lot more awareness about this because it is a potential differentiator AND it curbs online purchases. Online retailers like Amazon are quickly realizing that B&M stores have them in sight and lately some of the best deals I have found have actually been in B&M stores (which I found out Amazon does not price match, unless it's a TV).
I think it would do you great justice, to print fliers and put them in customer bags or send out an email with a voucher for a free technology training and really get customers engaged and enthusiasic about this offering. That way if a customer comes into a store and they buy a new phone and it's their first smart phone - yes AT&T may give it to them for the same price, but AT&T isn't going to sit them down and show them how to use it. That kind of service is a differenator.
Sure, it's probably easy to go into a Bestbuy store and buy a gift card each time you want to save for a Best Buy specific purchase, but my idea would work similar to the Pitch-In card, except that it's for one person.
For the sake of this suggestion, let's call it a Flexible Lay-Away Plan or for short FLAP.
FLAP would work like this:
1) Visit a bestbuy store
2) Take the item which you desire to purchase to any cashier
3) Cashier Scans the item, and with an added POS feature, a gift card transaction is generated with a value that is at least 10% of the purchase price of the desired item. Since the FLAP will remove the item desired from the available inventory, and administrative fee of $3.00 shall apply.
4) The item desired WILL NOT be held for the customer to pick up, however, the FLAP program would reserve the item in it's inventory. In the case of purged/discontinued items, only Lay-Away the price of the item. If the same item is not available, managers will find a like-styled item, and adjust the price accordingly.
5) Customers should immediately activate their card. During activation:
6) As a bonus for customers to acheive their major electronics purchasing goal, upon successful completion of funding their item something free should be offered relative to the item purchased.
A downside of FLAP would be that customers change their mind on making a purchase. A suggested cancellation policy, that is fair should be:
I am suggesting that somehow Best Buy make it so if Best Buy is out of a certain keycode for a digital download ( game etc ) then that product should be listed as "Unavailable"| or "Out of Stock". From personal experience, I have waited OVER A WEEK for a keycode from a "vendor" As of yet, I have not received this keycode so that tells me right there that the system is flawed.
What REALLY confuses me is that the vendor is Activision. I called up Activision and they make out like they send Best Buy codes on a daily basis so they don't understand why there would be any issues on my part.
So yeah that's my suggestion get your system right!
I think there's an opportunity for Best Buy to both create value for it's Elite+ members AND increase attachments on it's protection plans on laptops if it were to offer Elite+ members of it's rewards programs that purchase laptops over $999 with Total Assurance plans a loaner laptop in the event that something were to go wrong with their computer that would require it to be checked in over a 24-hour period. The program would NOT have an additional cost, you'd just have to meet the criteria.
The hows and whys:
(1) The person would need to be Elite+ (spends over $3500 in a calendar year. These are your customers that have proven themselves "loyal" to Best Buy and are less likely to try to defraud or abuse the system.
(2) The customer must have purchased a computer $999 and up with Total Assurance. This would mean the cusotmer spent at least $1200 on the computer purchase alone which would warrant the argument for a loaner in the first place. Someone spending that much on a computer probably can't afford downtime. Average turn around times for repairs are usually WEEKS not days for computers.
(3) You could require a credit card hold for the amount of the loaner computer to cover any possible "incidents" - similar to what a hotel does when they loan you a room. The loaner computers can be generated out of open box computers versus reselling or sending them back to the manufacturer. You don't have to have a ton of but maybe keep half a dozen of each model on hand and make them available on a first come first serve basis. Like a car dealership, you're not expecting 4 dozen defective same models in a day, but you're pacing yourself for the rainy days and the loaners are only out until the computer returns from service in which the customer has 24-48 hours to return the loaner or pay a per day rental fee (extra revenue for Best Buy and encouragement to return these on-time to the benefit of other customers). These loaner computers could be previous generation models (i.e. Surface Pro 2, Lenovo Yoga 2, 2014 MacBooks, etc.). In most cases, if you're using a protection plan your computer is 1-3 years older anyway. The unique situation that came out of this for me at Fry's is the loaner computer was faster than MY computer. The more time I spent with it, the more I realized I've had plenty of issues with my machine (it had been in for service for over-heating 3 tiems) and this new ones faster, lighter, better battery and I'd be hard pressed to hear the fan ever come on (veruss mine which could give your leg a farmer's tan with how hot it got) etc. etc. and all of a sudden I went from waiting for my computer to come back from service to considering a new one (DEFINITELY a win).
When people post reviews online, they are posting their personal experience with a product. When people go onto their reviews and down-rank them just because it's not something they would personally purchase it actually creates an environment where people don't like leaving feedback/product reviews. Why not keep things positive and have a thumbs up option and if you don't agree, you don't agree.
So here are the only remaining titles available for this promotion.
I will be getting GTA V (midnight release I hope) and Splinter Cell: Blacklist.
Victory Can Be Pre-Ordered is the best new release incentive hands down, no competitors even come close.
This can't really be the end of this promotion?
It's the main reason why I choose Best Buy to get all my new releases.
Not when there's still so many great upcoming titles to be released!
How about continuing the promotion for the following titles.
New Suggested Titles:
• GRID 2
Sorry for missing some PlayStation exclusives but I'm an Xbox man.
So feel free to suggest any titles I may have missed.
We did it once HERE, can it be done again?
My wallet sure hopes so!!! lol
For anyone over the age of 40, they remember the days when Radio Shack was nothing more than an electronics hardware store... every wire, resistor, connector known to mankind. As history has shown of course, you can't sell only those things and expect to survive. So, instead there are now a fraction of the number of Radio Shacks as there once were.
On the flip side, there are many more Best Buys out there, yet there is still a shortage of retail DIY electronics hardware.
There just is no place to reliably go close by to purchase cables, connectors, adapters, screws, fans, heatsinks, memory, cards, tools, the list goes on. When you need these things, chances are you need it now for a project you're in the middle of. These are not things you want to have to order online. This is no different than being in the middle of that home remodel project and having to head down to Home Depot.
Enter the Geek Zone. The part of the store now renamed that incorporates both the Geek Squad support desk and new retail floor space for the items mentioned above. Geek staff would be the sales staff in the Zone.
If you want to really have a positive response to your "One Day Sales" you might consider promoting them a bit differently so as to inform the perspective buyer of the sale before the day of the sale instead of the day of the sale. More than once I have checked my email to see that Best Buy has offered a "One Day Sale" and it was yesterday or a couple of days ago, that doesn't make the customer, me, real happy to know that I have possibly missed out on a sale item that I have been wanting to purchase. In fact, it really makes me rather frustrated to find out that Best Buy is waiting to the last possible moment to tell me of a sale. Why? So they won't sell as much? I really don't know. I see no purpose to not promoting your "One Day Sales" earlier other than a great opportunity to irritate your customer base. Job well done! Mission accomplished! "New Idea", bring on the "You Missed the Secret Sale" and don't list the date.
When I shop for my husband, I like to get an entire matching "outfit". For example, I just bought him a pair of VModa headphones. I would like to find a color-coordinated hat and maybe a pair of sneakers as well to 'get the entire outfit'. It would be pretty awesome if, for example, while shopping at Macys.com for sneakers and a top, that a BestBuy.com advertisement appears where the product - let's say a pair of headphones - is color coordinated with what I am currently viewing on Macys.com's site. This would definitely get me to make the purchase!
Many times have I gone website to website to find the perfect matching 'outfit', or stroll store to store to store to find the perfect matching 'outfit'.
Is it possible to advertise on another's site but have it match up with what the person is viewing? Just a thought. Thanks for listening!
The experience in the stores need to be improved. Dispaly the products in such a manner that they sell themselves. I notice in one strore a big name product had its display far away from where the full line of products that were being sold. It seems that the customer could not compare pricing and quality of products.It is like you are only trying to sell the big name items and extended warranties.Thus the sales rep tend to linger around the big name displays.
Let the products sell themselves.Let your sales rep be an extension of the products not them trying to sell you all the hoopla.If for instant there is a hot product on the market you may have some online shoppers, who may want to order online (from compettiors) and come to view the product in your store ( a common complaint ). This to me is a plus instead of negative. The fact is you are getting them in the store.Display other products alongside the hot item which may be priced better ,better quality or both. Which the customer won't know if he/she can't interact with the product.
For example in one of your stores' digital camera section I see a line of cameras but no kind of interaction with the camera.Not even similar shots taken by the various cameras with similar settings.The electronic industry has become so interface interchangeable that things like comparing products is a cinch (the way I see it). Display industry standards for products.This may be a hamper to the manufacters of lesser products but this gives the customer the feeling that you are on their side.Get people enthused about electronics and appliances after all that's your bread and butter not service warranties and extended services.
Get back to basics.
Other retail sites are offering this for pre-order, can Best Buy get this on the website sooner rather than later for pre-order?