Now adays with so many games including both standard size games as well as collector sets having special casings and boxings with everything from cardbox sleeves to steelbooks to matte finish packaging and more it always a nightmare to do instore pickups on games having those kind of packaging due to the pickup labels the store places on the item that sometime damage the items when removed or leave irremovable marks or damage to the games packaging. i understand the labels are to help the employees tell what pickups are which customers but here is my suggestion that could make it better for both the stores and the customers:
On video games placed online for instore pickups as well as preorders placed for instore pickups instead of pulling from self and immediately placing that damaging label on the games that the games be placed in either clear see though poly or mylar bags which are avaibale in a wide variety of sizes and then the pickup labels could be placed on the outside of the clear bags providing both the protection of the item as well as since the bags would be clear see through the employees processing the pickups are still able to easily identify whose pick up items is which customer with the same ease they do it now.
Best Buy really needs to be more competetive here. Think about it; "Get the best new games... a day or two after you would get it from any other retailer!"
How does that sound from a marketing stand point? Currently this is what Best Buy is doing. These games are typically in your warehouses at least a week before release and yet even for Elite Plus members you aren't shipping till late Monday afternoon for Tuesday releases (I recently posted in the gaming forum about issues of Best Buy not even shipping expedited for Elite Plus members who have chosed it as well).
Even if this was only an additional "perk" to being a Gamer's Club Unlocked member (paid membership), this is something that Best Buy should be looking into to significantly improve their standing compared to other retailers.
I'm aware that you are running a promo where college students can save up to $150 on select MacBooks and iMacs; I happen to be "passively" in the market for one; However, just a quick suggestion: the last few times I've been to the store the student deals promo has not been working. I get the first email but not the second and the store-level people seem hopelessly lost at what to do in this scenario so I've walked out empty handed twice now. Could you please talk to someone up top and give them instructions for what to do in these scenarios - In my paritcular case, I can see this hurting Best Buy quite a bit as there is an Apple store less than 10 miles up away from my local store and there's also a University also less than 10 miles away. That gives students the option of buying on campus or at the actual Apple store when Best Buy experiences these glitches.
Also, you should have an alternative method for verifying that someone's a student. What if someone goes to school abroad and their student email ends in '.mx' or another suffix. It seems kind of nationalistic to require just a '.cc' or '.edu' for a company that has locations in Canada and Mexico too. Just a thought.
You`ve increased the cost of GCU from $30 for 2 yrs to $120 but you decreased the value in the welcome coupons. Doesn`t really make sense does it? You should be INCREASING the valiue of EVERY ASPECT of GCU not decreasing or eliminating key perks/benefits. Basically, you`re giving us a bionic body but not putting fingers on the left hand & no right foot. Most people would prefer their regular non-bionic body vs this "upgraded" option.
However, this is an easy fix you need to make the coupons unique, diverse, valuable & consistantly tempting. Here`s how;
1- You need staple couples that will entice ALL types of gamers- B2G1 on used, B2G1 on new, 50% off a game guide, 10% off PSN/XBL/PS+/Steam, 50% off 1 used game, extra 40% bonus trade in credit, 3X RZ point booster on 1 game purchased during release week, $25(1250 RZ pts) w/purchase of $250 on gaming, 5X RZ pts booster on all games/accessories when purchased with a system & a 15% off birthday coupon. These should be valid for 1 yr & a new set should generate for the 2nd yr of GCU. They should be available in-store at the time of purchase or by email the choice of the customer.
2-You need 12 unique coupons(1 per month) sort of use em or lose monthly enticement coupons. These will get you loyal customers. And a new set of 12
I think these are reasonable things to add to the current unlocked membership program. Shouldn't cost Best Buy much to implement and gives a little bit more reason to join.
I know there are many other PS4 owners who would take advantage of this if it was offered.
Since The Last of Us and other PS exclusives were part of the similar $20 promotion last year it only makes sense for this title to be a part of this one.
Besides, if Xbox gamers can have Titanfall on this promotion, why can't Playstation gamers have Infamous?
I would like to see Best Buy copy the program they have up in Canada at FutureShop for video game steelbooks. It would be great to get more exclusive video game steelbooks as pre-order bonuses. Best Buy here in the USA does offer steelbooks for video games but it is only on rare occassions.
Upcoming Steelbooks from FutureShop
Lightning Returns Final Fantasy Xiii
Really taken back I was a paid member since day 1, year 1 but when I went to renew in Fall 2013, was in the "limbo" period.
Given a courtesy Feb extention but would rather have paid my $15 to have the magazine coupons until at least May.
Courtesy extention = $5.
One coupon is at least $10 and I missed out on Jan - May (5 sets of coupons...on average I would use 2 each month).
I was in the hardcopy format but was not even able to switch to digital....
Bring back the coupons!
Being able to fully sell thru your stock of $500 consoles along with a high attach rate for warranties should really boost BB`s bottom line.
I really think since Best Buy is a very innovative company and stays on the cutting edge of technology it should also be diversed in other areas of the market. Not only electronics but I think Best Buy should also have a Pharmacy. With the growing numbers of stores like Wal-Mart, Walgreens, CVS, I think Best Buy should try their hand in the Pharmacy arena. It woiuld be more convient for those customers that are shopping and it would bring a heck of a revenue on top of the already made revenue. I have a few ideas of how this can be done but to much to type..
Best Buy should sell this DLC stand alone for the Vegito character. Its sold on ebay for up to 135 dollars!! I'd gladly pay 10 to a reliable/trustworthy source like Best Buy rather than risk an ebay scam! Namco doesn't seem to plan to release it in USA on the PSN and i understand your company has a contract with bandai Namco for this item.
Why don't we eliminate the confusing CD and DVD section and relocate it to the Home theater section where most people seem to think that it is located in the first place? I encounter this issue on a daily basis working at Best Buy. My idea is that all the new releases for DVD,Blu-Ray, and CD be placed in the Home Theater area, eliminate the DVD/Blu-Ray, CD Section all-together, for it is far to confusing to locate ANYTHING for both customers and employees alike, and instead have two kiosks in the Home Theather section that allow customers to check availability, so then if it is available it can be kept in the warehouse and either A.) a sales associate can retrieve it more easily where it will be more organized, or B.) Connect the customer kiosk to the OMS system in a way where when they search for the DVD/Blu-ray or CD it initiates a pick slip where someone in the warehouse can bing it out for them.
BestBuy @Gamer/GCU coupons have provided some of the THE BEST GAME DEALS EVER....EVER!!! And that`s insanely remarkable considering their short lifespan & being limted to just one retailer. These gave BestBuy the edge by far & now in few short months you`re giving them up, giving up an edge when you need it the most. $120 for 2 yrs of GCU is high plain & simple but the 20% off is AMAZING plain & simple too.
I know this was a business decision based mainly on money no doubt but my fear along with alot of others is that you`ll lean solely on the 20% off going forward which is a mistake that will cost you in the long run. $47.99 on day 1 is AMAZING but I along with many other consumers have found it better to wait for the best deal since they come so fast due to competition. And with consumers being more willing to wait you`re going to have quite a hard time selling them on paying $120 upfront to save the same amount they could achieve by just waiting a few weeks/months.
Bottom line, BestBuy you NEED the @Gamer/GCU coupons in one form or another & giving up on them will hurt you & GCU. You`ve failed to perfect your gaming coupons as a whole by not being diverse & including enough 3DS/PSV/PC games. The total #`s of coupons offered per month was also lacking & now it`s all going away. For $120 GCU should be fully loaded with perks/promos/benefits not a program that BB has put all their eggs in 1 basket.o
You HAVE TO achieve some balance or in 12-18 months you`ll be changing GCU AGAIN & that`s what NOBODY wants.
Your Apple accessories section has grown rather stale and has not changed much over the years.
I would LOVE to see Best Buy carry Mac notebook keyboard covers. If I had a dollar for every time someone asked me for them, I would be retired. Instead we have to point these customers to competitors.
Other accessories that I think Best Buy should look into:
(1) Twelve South PlugBug: replaces male plug on MagSafe withone that has a USB port on the back allowing you to charge an iOS device and your MacBook simultaneously.
(2) Laptuk Pro: made with solid steel and designed in such a way that you can slide your MacBook into it, you can place a monitor on top of the top layer of steel – this gives the added benefit of an elevated monitor for better posture. Since LapTuk Pro is elevated off the table, you can slide things like a tablet or bluetooth keyboard underneath whenever they are not in use, creating a clean and clutter-free desk. LapTuk Pro has a 4-port USB 3.0 hub that comes with its own power adapter.
(3) Rain mTower: mTower is also a device that helps you save some desk space, taking up approximately one third of your MacBook’s footprint (about 114x24mm) All ports and cables are still accessible when the MacBook is docked, not interfering with the device’s performance. Because of its anodized aluminium body, the sleekly designed mTower also doubles as a large heat sink for your MacBook.
(4) Satechi Premium 4 Port Aluminum USB Hub : designed for Mac computers, it features a sleek Apple-style design. USB ports are never enough, and sometimes not at hand, with this device you can add another 4 USB 2.0 ports to your computer. With a sleek aluminum design and a shielded white cable it is the perfect complement to your Apple products.
(5) Cases: CaseCrown Book Cover Clip On Case for MacBook, SwitchEasy Thins (Magnetic Closure), Hard Candy Cases Hard Shell Case and Mizar Smart Pouch for MacBook Air.
Hope this helps!
Why has Best Buy still not offer anything to compete with Amazon Prime?
Elite Standard *Probably need a better name*
Elite Prime *Probably need a better name*
Elite Standard are for those that don't need their orders in a hurry but still want to make purchases without having to worry about meeting the minimum $25 to get free shipping. They will also have the option to get discounted Expedited or Express shipping on a per item basis.
Elite Prime are for those that want their orders in 1-2 days. They will also have the option to get discounted Express overnight shipping on a per item basis.
I have also added some additional bonus My Best Buy Points for in store purchases. This is because Best Buy will save shipping cost on in store purchases but the 3X and 5X bonuses should also give incentive for Standard and Prime members to shop in your stores.
If a customer purchases a merchandise and does NOT purchase any related accessories, does Best Buy e-mail the customer a coupon that can only be used for those related accessories? If not, it could generate additional sales and repeat customers.
For good measure offer $5-$20 or a 10%-15% off coupon just for filing in-store, that way they can browse while waiting.
It`s too late to really go all in on this promo for 2014 but supplying coupon packs based on the amounts would epically ideal. Like if a person spends 50% of their refund they`d get the 50% coupon pack with deals marketed around 50% off & $50 giftcard.
I would like to suggest that BestBuy price match the Microsoft store ( at least for their games ). I have seen several awesome deals as of recently on their store and it would be more accessible to purchase them at BestBuy.
Pay to secure exclusive game titles like Gamestop did with Xenoblade Chronicles. The upfront investment will pay off HUGELY if you could score 2-3 premier quality titles, in fact these alone could single handedly drive $120 GCU subs to a level of success that even BB isn`t prepared for. Try not to have niche titles if possible b/c you won`t generate enough sales from them to make it worth the investment w/o ripping off the customers.
GO ALL OUT adding supreme value with PRE-ORDER ONLY LE/CE`s complete with steelbook, statue, artbook, characters/levels/weapon DLC regular & LE game guides.
$200 CE includes steelbook, statue, artbook, LE guide, early access to a beta of a popular game, hologram/lithogram, all DLC including CE exclusive DLC & a GCU coupon pack. Also, the customers choice of $20 pre-order credit or a free 1 yr GCU sub.
$100 LE includes steelbook, LE guide, early access to a beta of a popular game all DLC excluding the CE exclusive DLC, a GCU coupon pack & $10 pre-order credit.
$60 reg. version w/basic DLC item(s) & early access to a beta of a popular game.
All CE/LE`s need numbered certificates of authenticity.
Now there`s true value in the increased cost which will allow you to sell thru the majority of your stock instead of having to greatly discount/clearance them.